What is in a cookie?
A cookie is not a type of biscuit, it is a simple text file that is stored on your computer or mobile device by a website’s server and only that server will be able to retrieve or read the contents of that cookie. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier and the site name and some digits and numbers. It allows a website to remember things like your preferences or what’s in your shopping basket.
The pages that you visit are recorded by Google Analytics, a web analytics service provided by Google Inc. (“Google”). We will only collect and store the domain name and host from which a user accessed the Internet (e.g., aol.com), the user’s browser software and operating system, the date and time the user accesses the site and the Internet address of any Web site from which the user linked directly to our site or to which the user links after visiting our site. This information is anonymized and will not directly identify you, but enables us to measure the number of visitors to pages on our sites and to determine which sites our visitors have come from. This helps us market our products and services, monitor usage and produce statistics.
The website uses Google AdWords for online advertisements and to evaluate the use of TradeMeters.co.uk website. Third-party providers, including Google, have the option of placing ads on websites and to tailoring these ads based on previous visits to the website and for example, according to age, gender or interests. The data can be received by Google or via user data from third-party providers.
We also use Conversation Tracking for tracking specific actions on the website, such as i.e. duration of stay on TradeMeters.co.uk web pages. The conversion data is anonymous and is disclosed only as overall data for ads and keywords.
By using our website, you express your approval concerning the processing of data collected about you in the manner mentioned above, and for the purpose described.
What to do if you don’t want cookies to be set
A few people find the idea of a website storing information a bit intrusive, particularly when this information is stored and used by a third party without them knowing. Although this is generally quite harmless you may not, for example, want to see advertising that has been targeted to your interests. If you prefer, it is possible to block some or all cookies, or even to delete cookies that have already been set; but you need to be aware that you might lose some functions of that website.
Opting out of cookies
If you wish to restrict or block web browser cookies which are set on your device then you can do this through your browser settings; normally the Help function within your browser should tell you how. You may also wish to visit www.aboutcookies.org, which contains information on how to do this on a wide variety of desktop browsers.